But even their sense of humour has a limit, as the British retailer Gerald Ratner found out to his cost.

然而这种自嘲也是有限制的，英国零售商杰拉尔德·拉特纳花了很大的代价才弄明白这一点。

Driving fast in wet conditions is dangerous, as my brother discovered to his cost!

【cost】雨天快速行车很危险，我兄弟吃了苦头之后才明白！

The British are supposed to be famous for laughing at themselves, but even their sense of humour has a limit, as the British retailer Gerald Ratner found out to his cost.

英国人本因自嘲而出名，但是即使是他们的幽默感也有一个底线，英国零售商Gerald Ratner吃了苦头后才发现。

Passage Three The British are supposed to be famous for laughing at themselves, but even their sense of humour has a limit, as the British retailer Gerald Ratner found out to his cost.

文章三英国人本因自嘲而出名，但是即使是他们的幽默感也有一个底线，英国零售商Gerald Ratner吃了苦头后才发现。

The British on supposed to be famous for laughing at themselves, but even their sense of humour has a limit, as the British retailer General Ratner found out to his cost.

英国人本应以自嘲著称 但就连他们的幽默感也有限度 正如英国零售商拉特纳将军(GeneralRatner)付出代价后发现的那样。