They had to figure out whether they wanted to continue to be an architecture firm and focus on the construction of buildings or pivot and become the hot new thing, a design firm, focusing on beyond the construction of spaces.

他们必须弄清楚到底应该继续作为建筑公司致力于打造建筑，还是应该转型成为一家新型设计公司，专注于空间建造之外的领域。