And companies like Queen of Raw and Trove and Recuratecreate circular loops for textiles, apparel and other branded goods.

Queen of Raw、Trove 和 Recurate 等公司为纺织品、服装和其他品牌商品创建循环环。

It ships them branded goods, delivers what is already on their shelves to local buyers, and feeds them data to optimise their operations.

京东向它们运送品牌商品，把店里货架上已有的商品配送给本地买家，并向它们提供数据以优化它们的运营。

This also draws on the idea of brand awareness: the extent to which customers are familiar with the logo or values of a brand, goods or a service.

这也借鉴了品牌知名度的概念：客户对品牌、商品或服务的标志或价值的熟悉程度。