" Ultimately it is the consumer's decision, " he said.

“归根结底，这是消费者的决定”。

That, it is true, is an assumption behind all consumer decisions.

固然，所有消费者决策都是建立在这个假设之上的。

Pantone's colors of the year end up shaping product development and consumer decisions in fashion, industrial and interior design, product packaging and other industry areas.

潘通的年度流行色最终会影响产品研发方向、消费者购买时装的选择、工业和室内装潢、产品包装和其他产业领域。